Filters:
Job Function: Marketing | Outreach | PR
Show
|
Clear
1
7 Results
Free Resume Review
75% of applications never get seen. Beat the bots and get through the filters with a free resume evaluation.
AD
Spertus Institute
Chicago, Illinois, United States (hybrid)
7 days ago
Claretian Missionaries
Chicago, Illinois, United States (hybrid)
12 days ago
Morgan Park Academy
Chicago, Illinois, United States (on-site)
13 days ago
AIDS Foundation of Chicago
Chicago, Illinois, United States (hybrid)
21 days ago
AIDS Foundation Chicago
Chicago, Illinois, United States (hybrid)
21 days ago
WTTW11/98.7 WFMT
Chicago, Illinois, United States (hybrid)
23 days ago
YWCA Evanston/Northshore
EVANSTON, Illinois, United States (hybrid)
27 days ago
Spertus Institute
Chicago, Illinois, United States
(hybrid)
7 days ago
Job Type
Full-Time
Job Duration
Indefinite
Salary
$60,000.00 - $75,000.00
Min Experience
3-5 Years
Min Education
Associates Degree
Required Travel
0-10%
Salary - Type
Yearly Salary
Job Function
Marketing | Outreach | PR

Description

Summary

Can you picture yourself promoting graduate and professional programs that provide the skills to build stronger Jewish communities?

Spertus Institute, a Chicago-based center for higher Jewish learning, seeks an adept and creative Assistant Director for Digital Marketing.

We are looking for a results-driven marketer with hands-on, cross-platform experience, ready to roll up their sleeves and help us grow.

About the Position

This position will be responsible for marketing Spertus Institute’s acclaimed graduate, professional, and public programs, which are the heart of Spertus Institute’s mission. These programs are for adult learners, with many of our students and alumni serving in vital roles in Jewish communities worldwide.

The work of the Assistant Director for Digital Marketing is critical to Spertus Institute’s brand awareness, institutional engagement, student recruitment, and fundraising. We will look to the person in this position to maintain successful initiatives from our current marketing and expand to new channels to drive growth.

We are looking for a social media-savvy strategic thinker with strong communication and collaboration skills. The Assistant Director of Digital Marketing will have a proven track record of developing and executing successful digital marketing campaigns and strong project management skills.

Responsibilities

Website Content

The Assistant Director for Digital Marketing will be Spertus Institute’s key staff member in charge of website content, including editorial voice, design consistency, quality, and user experience. They will work in close partnership with the Director of Academic Communications, our in-house Website Developer, and staff members across the institution to:

  • Develop market-based goals for website usage, engagement, and growth
  • Drive digital content creation, including graphics, photography, audio, and video
  • Keep abreast of marketing trends, SEO best practices, and advancements in technology, introducing new initiatives as relevant to our audiences and communications needs
  • Maintain brand creativity and consistency

Email Marketing

  • Manage busy, effective email marketing campaign schedule, closely tied to academic and program calendars
  • Write copy, spec images, manage templates, and maintain schedule for emails that drive engagement, enrollment, and fundraising, working closely with academic and development colleagues
  • Manage lists and set segmentation strategy

Social Media

  • Develop an integrated social media plan (including organic and paid posts) tied to brand building, student recruitment, fundraising, and alumni relations
  • Produce and/or oversee social media postings to grow impact on Facebook, Instagram, and LinkedIn, including creating video content for reels and stories
  • Create and grow a Spertus YouTube channel to support communication goals
  • Through daily usage, grow social as a key communications tool that drives website traffic and enhances student recruitment
  • Monitor conversations, analyze performance, and optimize social media presence

Advertising

Manage all aspects of Spertus Institute’s digital advertising. This includes:

  • Create annual advertising plan and budget
  • Work with advertisers (primarily Jewish digital media) to manage schedule, placements, prices, and vendor relations
  • Write copy, work with designer(s) on creative execution
  • Manage fulfillment, payment, and evaluation
  • Plan, produce, and post social media advertising
  • Monitor key performance indicators to track the success of campaigns and optimize performance, using Google Analytics and other tools

Evaluation

  • Set objectives and monitor performance across communications channels
  • Conduct marketing research through strategies such as A/B testing to guide decision making
  • Manage tracking systems and analytics to evaluate marketing effectiveness
  • Learn from usage patterns and foster data-driven growth

Compensation & Benefits

Salary Range: $60,000-75,000

Attractive benefit package includes:

  • Vacation and paid sick leave
  • Medical, dental, and vision insurance
  • Retirement savings/401K plan
  • Employee assistance program
  • Early Friday closures and Jewish and secular holidays

The Assistant Director for Digital Marketing will report to the Director of Academic Communications.

To Apply

Visit spertus.edu/assistant-director-digital-marketing to submit a resume, cover letter, and 3-5 samples of your work representing copywriting, social media, and videos. Applications will be reviewed as received until the position is filled.

Compensation & Benefits

Salary Range: $60,000-75,000

Attractive benefit package includes:

  • Vacation and paid sick leave
  • Medical, dental, and vision insurance
  • Retirement savings/401K plan
  • Employee assistance program
  • Early Friday closures and Jewish and secular holidays

The Assistant Director for Digital Marketing will report to the Director of Academic Communications.



Requirements

The Assistant Director for Digital Marketing will have:

  • A track record of success in the creation and execution of marketing strategies that generate results
  • Exceptional project management skills with proven ability to plan and successfully manage simultaneous projects with numerous components and firm deadlines
  • Proven experience executing successful email marketing campaigns, including understanding of segmentation and list management
  • Social media savvy with ability to integrate social into a comprehensive communication strategy
  • Proficiency in analytics tools to track performance metrics and optimize campaigns for better results
  • Graphic design experience or understanding of graphic design and experience working with designers
  • Ability to problem-solve and grow with limited on-site technical assistance

Technical Requirements

  • WordPress proficiency
  • Experience with Microsoft Suite, Adobe Suite including Photoshop, and Canva
  • Experience with CRMs and MailChimp or similar email marketing software
  • Experience managing media assets (especially photography and video)
  • Basic photography and video expertise (advanced video production expertise a big plus)

Preferred Qualifications

  • Bachelor’s degree in marketing, advertising, communications, or a related area
  • Five or more years of progressive marketing experience
  • Experience working in higher education or the nonprofit sector
  • Proficiency with search engine optimization
  • Basic proficiency with Google Ads and Google Analytics (advanced proficiency or certification a plus)
  • Proficiency with design software and HTML
  • Ability to work weekend or evening hours if required for programs, events, and/or media production
  • Jewish community knowledge, familiarity, or interest
Job ID: 73066310

Please refer to the company's website or job descriptions to learn more about them.

View Full Profile

Jobs You May Like
Filters
Workplace Type
Job Function
State